Restaurant Pricing
& Food Cost Guides

Practical guides on menu pricing, food cost calculation, and restaurant profitability — written for operators, not accountants.

AllMenu PricingFood CostMenu DesignCateringBakeryCaféProfitabilityDeliveryFood Truck
Profitability7 min read

What Is a Good Restaurant Profit Margin? (And How to Improve Yours)

Average profit margins by restaurant type, the biggest cost drivers that eat into profit, and five strategies to improve your margin starting this week.

Delivery5 min read

DoorDash vs Uber Eats Commission: How Much Do They Actually Take?

A complete breakdown of DoorDash, Uber Eats, and Grubhub commission rates, payment processing fees, and how to price your delivery menu to protect your margin.

Food Cost5 min read

What Is Recipe Yield? How to Calculate It (With Examples)

Recipe yield is how much usable food a recipe actually produces after trimming, cooking, and portioning. Learn the formula, yield % by ingredient, and how it affects your food cost.

Food Cost7 min read

How to Cost a Dish: Step-by-Step Guide for Restaurant Owners

The complete process for costing a restaurant dish — ingredient breakdown, yield adjustments, labor, overhead, and setting a menu price that protects your margins.

Menu Pricing8 min read

How to Raise Menu Prices Without Losing Customers

The step-by-step playbook for raising restaurant prices — when to do it, how much, which dishes first, and how to communicate it so your regulars stay.

Food Cost7 min read

Food Cost Percentage by Restaurant Type: 2026 Benchmarks

What is a good food cost percentage? Benchmarks for fine dining, fast casual, food trucks, bakeries, coffee shops, and more — with industry averages and prime cost targets.

Menu Pricing7 min read

Menu Engineering: How to Use the Four-Quadrant Framework to Increase Profit

Menu engineering classifies every dish as a Star, Plowhorse, Puzzle, or Dog — and tells you exactly what to do with each. The complete framework for restaurant owners.

Menu Design6 min read

How to Write Menu Descriptions That Sell (With Examples)

The words on your menu directly affect what customers order and what they pay. Learn the five types of selling words, the two-sentence formula, and see 5 before/after examples.

Catering7 min read

Catering Pricing Guide: How Much to Charge Per Person (2026)

Per-person catering rates by event type, the food cost formula for catering, how to quote labor and equipment, and sample pricing for weddings, corporate, and social events.

Bakery6 min read

Bakery Pricing Guide: How to Price Baked Goods for Profit (2026)

The bakery pricing formula — ingredient cost + labor + overhead — with sample prices for bread, croissants, cakes, pastries, and custom cake orders.

Café6 min read

Coffee Shop Menu Pricing: How to Price Every Drink for Profit (2026)

Coffee shop pricing benchmarks for espresso drinks, cold brew, matcha, and food items — with food cost percentages and the formula to price any beverage profitably.

Menu Design7 min read

Restaurant Menu Design Tips: 12 Rules That Increase Sales (2026)

12 proven menu design rules — golden triangle placement, anchor pricing, decoy items, removing $ signs, and more — backed by Cornell University research.

Food Cost7 min read

Food Cost Percentage: Formula, Benchmarks & How to Calculate It

How to calculate food cost percentage for any dish or restaurant — the exact formula, industry benchmarks by restaurant type, and step-by-step examples.

Food Cost6 min read

What Is Yield in Cooking? Definition, Formula & Percentage Chart

What does yield mean in cooking? The definition of recipe yield, how to calculate yield percentage, and a reference chart for common restaurant ingredients.

Menu Pricing7 min read

What Is a Ghost Kitchen? Definition, Costs & Pricing Strategy

What is a ghost kitchen? Everything you need to know — definition, startup costs, pricing strategy for delivery-only restaurants, and how to make one profitable.

Food Cost6 min read

Par Level in Restaurants: What It Means and How to Set It

What is par level in a restaurant? The definition, how to calculate par levels for your inventory, and how par levels connect to actual vs theoretical food cost.

Menu Pricing5 min read

What Is a Corkage Fee? How Much to Charge & When to Waive It

What is a corkage fee at a restaurant? Definition, typical corkage fee amounts, how to set your corkage policy, and when to waive it for the best customer experience.

Menu Pricing6 min read

Service Charge vs Tip vs Gratuity: What Is the Difference?

What is a service charge at a restaurant? How it differs from a tip and gratuity, whether you have to pay it, and what restaurant owners need to know about service charge policy.

Food Cost7 min read

Food Costing Template: How to Build a Recipe Cost Spreadsheet (Free)

A free food costing template for restaurants — what to include, how to set up your recipe cost spreadsheet, and how to use it to price every dish profitably.

Profitability6 min read

What Is Prime Cost? Restaurant Prime Cost Formula Explained

What is prime cost in a restaurant? The prime cost formula (food cost + labor cost), what a good prime cost percentage is, and how to reduce it without cutting quality.

Profitability8 min read

Restaurant Profit and Loss Statement: A Simple Guide for Operators

How to read and build a restaurant profit and loss statement — the key line items, what a restaurant chart of accounts looks like, and how to use your P&L to improve margins.

Catering6 min read

Catering Cost Per Person: Prices for 50, 100 & 150 Guests (2026)

How much does catering cost per person? Average catering prices for 50, 100, and 150 guests — by service style, event type, and what is included in the quote.

Food Truck8 min read

Food Truck Startup Costs: How Much Does a Food Truck Cost in 2026?

The full cost breakdown to start a food truck — vehicle, equipment, permits, and working capital — with low, mid, and high-range estimates and how to fund it.

Catering9 min read

How to Start a Catering Business: Startup Costs, Pricing & Business Plan

Step-by-step guide to starting a catering business — startup cost breakdown, how to price catering jobs, and what to include in your catering business plan.

Profitability8 min read

Restaurant Bookkeeping 101: Track Food Costs, Labor & Profit the Right Way

How to set up restaurant bookkeeping — chart of accounts, tracking food cost and labor, common mistakes operators make, and the key financial benchmarks to monitor.

Menu Pricing7 min read

Restaurant Seasonality: How to Adjust Menu Prices When Ingredient Costs Change

How seasonal ingredient price swings affect your food cost percentage, and four strategies to protect your margins — from seasonal menus to weekly cost monitoring.

Profitability9 min read

How Much Does It Cost to Open a Restaurant? Full Cost Breakdown

The full cost breakdown to open a restaurant in 2026 — by restaurant type, line-item startup costs from $189k to $1.1M, and strategies to reduce your opening investment.

Profitability8 min read

8 Restaurant KPIs Every Owner Should Track

The 8 key performance indicators that predict restaurant profitability — food cost %, labor cost %, prime cost, table turnover, average check, RevPASH, return rate, and net margin.

Profitability7 min read

Restaurant Budget Template: How to Forecast Food Cost, Labor & Revenue

A complete monthly restaurant budget template — revenue, COGS, labor, and operating expenses — with target cost percentages and a weekly actual vs. budget review process.

Food Cost6 min read

Restaurant Inventory Costing Methods: FIFO vs Weighted Average Explained

FIFO vs weighted average cost inventory accounting for restaurants — how each method works, how each affects your food cost percentage, and which to use.

Profitability7 min read

Restaurant Failure Rate: Why Most Restaurants Fail and How Pricing Fixes It

The real restaurant failure rate (not the 90% myth), the six causes that drive most closures, and how getting menu pricing right from day one prevents most of them.

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